Brand Spotlight: lifeordeath (The Curator Show EP18)

By, The Curator Recently we caught up with Johnny, the owner of lifeordeath, an upcoming and very accomplished streetwear brand on the East Coast. lifeordeath's designs are top of the line and they also have a well established, cohesive brand identity. Personally, I find Johnny's story really compelling and I'm sure you will too... enjoy!... Continue Reading →

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Do Your Research (The Curator Show EP16)

By, The Curator The Problem So many people get the extremely original idea of starting their own clothing brand that they are convinced “will be the next Supreme”. They watch a couple streetwear interviews, Google what screen printing is, and immediately make an Instagram account for their brand. There is a reason why so many... Continue Reading →

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